Made for music schools
A website that wins you new students and that you update yourself. Plus automation that brings order to your day, from the trial lesson to enrolment. Built by someone who knows music school life from the inside.
I · Everyday reality
Most music schools lose half their energy not to teaching but to the organisation around it. Does any of this sound familiar?
Always the same questions: How much are piano lessons? Are there any places left? When is the trial lesson? You answer every enquiry by hand.
Three messages back and forth just to find a time. And in the end, someone still doesn’t turn up.
Who’s waiting for which teacher, which instrument, and since when? A spreadsheet nobody but you understands any more.
Print it, get it signed, type it up again, file it away. The same data passes through your hands three times.
WhatsApp, email, notes on the noticeboard, a phone call in between. Nothing in one place.
New teacher, new course, new prices, and once again you need the agency or that tech-savvy nephew.
II · The approach
We don’t tackle ten things at once. We focus on the two that make the biggest difference.
Your school deserves a presence that wins over parents and adult learners and shows what you can do. A website that brings in new enrolments instead of just existing. And one you keep up to date yourself, with no technical know-how and no need to call someone in every time.
The tasks that come round again and again will largely take care of themselves: booking trial lessons, taking enrolments, sending appointment reminders. Less manual work, less friction, more time for what you’re really there for.
III · The website
Not just a pretty home page, but a well-thought-out system for everything that makes a music school what it is.
Every teacher with a photo, instrument and short bio. Parents see straight away who will be teaching their child.
Everything you offer at a glance, from piano to drums, from singing to music theory.
Individual lessons, groups, early childhood music, ensembles: clearly presented and easy to find.
Student recitals, concerts, open days. Always up to date, because you add them yourself.
More than one venue? Each with its own address, map and contact person, made for growing schools.
News, achievements, announcements. Published in minutes, without any HTML.
With a simple portal, you change any content yourself, in your own words, without a developer.
Anyone in your town searching for “piano lessons” or “music school” should find you. The foundation for that is in place from day one.
IV · The automation
No new software to learn. The automation sits right inside your website and takes the repetitive manual work off your plate.
Prospective students pick a free slot and sign up themselves. No more email ping-pong, no more chasing appointments.
A digital form replaces the paper one. The data reaches you complete and well organised, with nothing to type up.
Before every appointment, a reminder goes out automatically by email. Fewer forgotten appointments, fewer cancellations.
Enrolment and contact details flow straight into your existing management system instead of being entered twice.
V · The difference
No magic tricks and no made-up jumps in revenue. Just the honest difference in your day-to-day work.
The bottom line: less paper, fewer follow-up questions, fewer lost evenings.
VI · Case study
This international music school is one of our clients. We take care of its website and are responsible for its search engine optimisation, with results that speak for themselves.
Apollo Webdesign is the best agency we at the Academy of Music have ever worked with. Our SEO works so well now that we don’t need any extra advertising.
Academy of Music, Leipzig 
VII · Why me
I’m Philipp, a classical guitarist and the owner of Apollo Webdesign. Before I built websites, I taught: as a music teacher and as a freelance teacher at a music school. I know the packed timetable, the student recitals, the pupils who come and go, and all the admin still waiting at the end of the day.
Today I’m on the other side. My daughter is learning the violin, and I now experience music school life as a father: looking for the right teacher, asking about free places, the enrolment form nobody can fill in online.
That’s exactly why I’ve chosen this niche. Not because music schools are a random market, but because I understand them from the inside. I know what makes a school tick, where the time gets lost and what parents are really looking for on a website. You simply won’t get that knowledge from an agency that does dentists today and car dealerships tomorrow.
VIII · Pricing
Systems like this used to cost many times as much and were reserved for large schools. AI-assisted development makes them affordable today, without compromising on quality, design or support. The premium is in the work, not the price tag.
€1,490 one-off, then €39 per month
All prices excl. VAT. Minimum term of 24 months.
Your website
Your automation
from €1,990, priced individually
Everything in the main package, plus:
We’ll discuss the exact set-up and price with you personally, to suit the size of your school.
IX · Frequently asked questions
Usually yes, and that’s a good thing. For the portal, automation and the structure for teachers, courses and dates to fit together cleanly, we build on a modern foundation. We carry over your existing content, text and images, so nothing gets lost.
We work with common systems that have open interfaces, including beyond software, My Music Staff, MusicDesk and SpeedAdmin. Using something else? Let us know and we’ll check the connection in our call. The integration is part of the Premium package.
Your website and all forms are set up to be GDPR-compliant. Hosting in Germany, encrypted transmission and careful handling of registration data. This matters to us especially when children are being enrolled, and we set everything up accordingly.
It starts with the free potential analysis: a conversation where we get to know your school, your processes and your goals. Then we build the website, set up the portal and automation and, if you like, connect your software. Finally, we show you how to look after everything yourself. You’re never left to fend for yourself.
The main package is €1,490 one-off plus €39 per month (excl. VAT) and includes the website and automation. For larger schools with a software integration and waiting list automation, Premium starts at €1,990, and we agree the exact price with you personally.
The €39 a month covers hosting, domain, security, updates and the ongoing running of your automation. To offer you this much set-up work at such a low starting price, we agree a minimum term of 24 months. After that, you can cancel monthly. Fairly calculated, with no hidden tiered pricing.
Yes, and without any technical knowledge. In your portal you update teachers, courses, dates or news in plain language, as easily as writing an email. And if you’d like, the agency is still just a message away.
Above all, private and independent music schools, as well as growing schools with several locations. If you teach yourself or run a small, owner-managed school and the admin is slowing you down, you’re in exactly the right place.
X · Next step
No sales pitch, no pressure. In the free potential analysis, we’ll look together at where your school is losing time and what can be taken off your plate fastest. You’ll come away with a clear assessment of whether you need us or not.
Prefer to get in touch directly? Email info@apollo-webdesign.de or call +49 3334 3899446.
